AI Content Creation Workflow
Blog posts, social media, email sequences, and images — an end-to-end workflow that uses AI without sounding like it.
“AI-generated content is like a microwave dinner. It's fine in a pinch, but your customers can tell the difference between that and a home-cooked meal.”
What you'll learn
Blog posts: use AI for outline and first draft, but rewrite the intro and conclusion in your voice. Add personal stories and specific examples — those are what make content valuable, and AI can't generate real experience.
Social media: AI is excellent at repurposing. Give it a blog post and ask for 5 LinkedIn posts, 3 tweets, and an Instagram caption. The structure is formulaic enough that AI nails it.
Email sequences: AI can draft welcome sequences, nurture sequences, and re-engagement emails. Provide the goal, audience, and tone — get a draft you can personalize in 5 minutes.
Images: as of August 2026, Midjourney V7 (V6 is outdated), ChatGPT image tools, or Canva AI for thumbnails and graphics. Use consistent style prompts. Never use AI images that claim to be real photographs of products or people.